Chrysler

200 Series Product Launch Kit

Base and Lid Product Launch Kit Base and Lid Product Launch Kit
Base and Lid Product Launch Kit Base and Lid Product Launch Kit
Base and Lid Product Launch Kit Base and Lid Product Launch Kit
Chrysler Corporation 200 Series Launch Kit Base and Lid with Insert Style Box Chrysler Corporation 200 Series Launch Kit Base and Lid with Insert Style Box

Chrysler, an American automotive classic since 1925, wanted to create an impressive and impactful press kit to announce the launch of their new 200 series sedan.

The 200 Series was Chrysler’s restyled and re-engineered version of the Sebring, a mid-sized automobile. This base and lid box with an insert, while a simple design structure, is coated with a luxurious paper that has been debossed and printed. Inside is a custom foam insert and tray with ribbon lift.

Project Details

Foam Insert, Tray Insert with Ribbon Lift

Industry Box Style

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